Custom Thong

Shoppers searched for this 759K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -42.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $190K a year.

Searches, last 12 months

759K

Growth, 90 days vs prior 90

-42.1%

Conversion, latest week

2.1%

Market size, estimated

$190Ka year

Peak month

February3.1× the quietest month

Top search term

custom thong137K searches a year

Listings sell for $11.78 on average, from $7.11 to $18.70. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $11.78 that is $1K to $3K a year per listing.

Average price

$11.78under the $15 to $100 sweet spot

Price range

$7.11–$18.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.4%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #5,073 within Lingerie. It carries 260 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

75%

Out of stock, average day

0.7%

Average rank

#5,073in Lingerie

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

260per listing

Listings tracked

16

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months