Custom Ring

Shoppers searched for this 578K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months

578K

Growth, 90 days vs prior 90

-15.4%

Conversion, latest week

0.6%

Market size, estimated

$63Ka year

Peak month

December2.1× the quietest month

Top search term

custom ring79K searches a year

Listings sell for $19.11 on average, from $6.79 to $99.83. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $19.11 that is $0 to $2K a year per listing.

Average price

$19.11inside the $15 to $100 sweet spot

Price range

$6.79–$99.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.6%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #3,083 within Rings. It carries 1,096 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

74%

Out of stock, average day

3.5%

Average rank

#3,083in Rings

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

1,096per listing

Listings tracked

65

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months