Custom Keychain

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $410K a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

+3.5%

Conversion, latest week

1.8%

Market size, estimated

$410Ka year

Peak month

December2.3× the quietest month

Top search term

custom keychain475K searches a year

Listings sell for $12.45 on average, from $5.52 to $40.53. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $12.45 that is $1K to $3K a year per listing.

Average price

$12.45under the $15 to $100 sweet spot

Price range

$5.52–$40.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.7%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #915 within Keyrings & Keychains. It carries 588 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

63%

Out of stock, average day

1.7%

Average rank

#915in Keyrings & Keychains

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

588per listing

Listings tracked

30

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months