Custom Dad Gifts

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months

151K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

0.2%

Market size, estimated

$6Ka year

Peak month

June44.5× the quietest month

Top search term

fathers day gifts 202658K searches a year

Listings sell for $21.13 on average, from $5.14 to $54.38. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $21.13 that is $0 to $2K a year per listing.

Average price

$21.13inside the $15 to $100 sweet spot

Price range

$5.14–$54.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #6,162 within Wallets, Card Cases & Money Organizers. It carries 948 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

95%

Out of stock, average day

1.5%

Average rank

#6,162in Wallets, Card Cases & Money Organizers

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

948per listing

Listings tracked

21

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

27 months