Crown

Shoppers searched for this 5.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

5.1M

Growth, 90 days vs prior 90

-1.2%

Conversion, latest week

2.4%

Market size, estimated

$1.2Ma year

Peak month

October2.9× the quietest month

Top search term

crown1.2M searches a year

Listings sell for $9.86 on average, from $6.06 to $21.60. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 5,000 to 6,000 of them. At $9.86 that is $49K to $59K a year per listing.

Average price

$9.86under the $15 to $100 sweet spot

Price range

$6.06–$21.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

5,000–6,000

Revenue per listing a year

$49K–$59K

Returns

6.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #285 within Headwear. It carries 2,767 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#285in Headwear

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

2,767per listing

Listings tracked

24

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months