crotchless underwear for women
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Competition
Incredible16%top-5 click share — an open shelf
Review moat
Good712.13avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good66%top-5 brand share — brands hold most of the demand
Price range
Okay$6.03–$23.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.46avg listing price — sweet spot $15–$100
Growth
Bad-28.6%90-day search growth — must beat 0% to launch
Market size
Bad$36K$36K/yr · 689K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, crotchless underwear for women is a $36K/yr Amazon United States market (689K searches/yr). The top 5 brands hold 66% of demand. Verdict: Skip it — 46/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
crotchless underwear for women market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $31K–$42K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #7,093
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 48%
- Out of stock
- 4.5%
- Avg brand age
- 41 months
- Avg seller age
- 171 days
Competition & brand share
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.Brands
37 falling
Sellers
38
Top-5 brand share
66%
Top 20: 94%
Top-5 click share
16%
Top 20: 43%
Open market
30%
- Avidlove38%
- ohmydear10%
- Justgoo8%
- Lilosy5%
- SOLY HUX4%
- sunshinelady4%
Demand
Weekly Amazon search volume, last 27 weeks — -28.6% search growth over the last 90 days.Top crotchless underwear for women search terms
- crotchless underwear66K/yr
- crotchless underwear for women204K/yr
- open crotch panties37K/yr
- plus size crotchless panties65K/yr
- crotchless thong47K/yr
- womens crotchless panties31K/yr
- crotchless panties plus size26K/yr
- open back panties32K/yr
- assless panties21K/yr
- black crotchless panties18K/yr
Top crotchless underwear for women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Avidlove Women Lace Panties Floral Lace Briefs Mesh Hollow Out G-String Thongs T-back Underwear Black L
Avidlove$8.214.4★431 rev
Lilosy Sexy Cupless Crotchless Women Floral Lace Pajamas Lingerie Set High Waist Sheer Sleepwear See Through Nightwear Bow Ties Cami Shorts Bra and Panty 2 Piece Army Green Small
Lilosy$15.534.2★402 rev
Justgoo Womens Lace G-String Thongs Panties Underwear Low Rise T-Back Underpants Pack of 1-5
Justgoo$9.154.3★3,311 rev
Avidlove Sexy Panties for Women Lace Underwear High Waist Cheeky Panty Black
Avidlove$9.544.3★522 rev
ohmydear Womens Lace Boyshorts Crotchless Sexy Panties Crisscross Strappy Underwear Plus Size Hipster Briefs Black 3XL-4XL
ohmydear$9.884.5★997 rev
Newest
by launch date
Avidlove Women Lace Panties Floral Lace Briefs Sexy Hollow Out Underwear Crisscross Strappy Boyshorts Green
Avidlove$6.9570 rev
Avidlove Women Mesh Panties Floral Sexy Briefs Mesh Hollow Out G-String Thongs Bow-back Underwear Black Large
Avidlove$6.0856 rev
ohyeahlady Women Sexy Underwear Cut Out Briefs Panties Breathable Cheeky Hipster Panties L
ohyeahlady$9.9429 rev
Avidlove Lace Thongs for Women Strap Cheeky Underwear Floral Lace Panties Hollow Out G-String Black L
Avidlove$6.9954 rev
Avidlove Women Lace Panties Sexy Underwear Floral Lace Briefs with Cute Bow Center Black
Avidlove$8.52295 rev
Trending
90-day click momentum
Foxiny Sexy Mini Skirt with Thong Floral Lace Sheer Bralette Lingerie Set 3 Piece Otufits Women See Through Bra Panty Strappy Black Large
Foxiny$10.914.1★
Avidlove Women Lace Panties Floral Lace Briefs Sexy Hollow Out Underwear Crisscross Strappy Boyshorts Green
Avidlove$6.954.4★
Avidlove Women Mesh Panties Floral Sexy Briefs Mesh Hollow Out G-String Thongs Bow-back Underwear Black Large
Avidlove$6.084.1★
ohmydear Womens Lace Boyshorts Crotchless Sexy Panties Crisscross Strappy Underwear Plus Size Hipster Briefs Black XL-2XL
ohmydear$9.824.5★
READY TO LOVE Sexy Womens Underwear Lace Shorts V Waist Breathable Cheeky Panties Boyshorts Underwear Women 5 Pack
READY TO LOVE$11.314.4★
What buyers say about crotchless underwear for women
What buyers praise and complain about, mined from review topics.What buyers love
“Comfortable to wear”
“flattering fit”
“Excellent product”
“Beautiful and feel good soft to skin”
“Good Value”
“Flattering”
“Cute colors”
“Good material”
“As described”
“it has the fabric as stretch”
What buyers complain about
“Size down”
“Very uncomfortable and Scratchy”
“terrible quality”
“Stretches so there's a little leeway on size”
“The material feels super icky and cheap, they're not uncomfortable”
“Not seamless theres seams on both sides”
“They fell apart after washing them before I wore them”
“Not as expected”
“they shrink”
“Not soft”
Top return reasons
Common questions
- Is crotchless underwear for women profitable to sell on Amazon United States?
- The niche generates $36K/yr across 126 tracked products. 1 of 41 products launched in the last 360 days are still selling. 90-day search growth is -28.6%. Flapen's verdict: Skip it (46/100).
- How competitive is the crotchless underwear for women niche?
- 37 brands and 38 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in crotchless underwear for women?
- Top complaints mined from reviews: Size-Overall, Comfort-Overall, Quality-Overall. The return rate is 2.2%.
- What does it cost to enter the crotchless underwear for women niche?
- Listings span $6.03–$23.66; the average listing price is $10.46 (sweet spot $15–$100). The average incumbent carries 712 reviews — the moat a new listing must climb.