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crotchless panties

Skip it

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Market size 23Growth 11Conversion 8Competition 95Returns 74Price range 52Avg price 32Brand share 64Review moat 67Quality gap 67

Competition

Incredible19%

top-5 click share — an open shelf

Returns

Good2.1%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good818.39

avg incumbent reviews — the moat a new listing must climb

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Price range

Good$6.03–$24.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$9.81

avg listing price — sweet spot $15–$100

Market size

Bad$91K

$91K/yr · 1.5M searches

Growth

Bad-28.5%

90-day search growth — must beat 0% to launch

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, crotchless panties is a $91K/yr Amazon United States market (1.5M searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 48/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

crotchless panties market data

Units sold / yr
8K–10K
avg 0–100/product
Revenue / yr
$78K–$98K
units × avg price
Conversion rate
0.6%
Avg BSR
#11,561
Page quality
0%
Prime
99%
Sponsored
64%
Out of stock
1.0%
Avg brand age
41 months
Avg seller age
164 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

39 falling

Sellers

42

Top-5 brand share

67%

Top 20: 94%

Top-5 click share

19%

Top 20: 52%

Open market

30%

  • Avidlove42%
  • Justgoo9%
  • ohmydear8%
  • READY TO LOVE5%
  • ALL OF SHE4%
  • Foxiny3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.5% search growth over the last 90 days.
60K40KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.1×

Top crotchless panties search terms

  • crotchless panties646K/yr
  • open crotch panties37K/yr
  • lace boyshorts45K/yr
  • crotchless panties naughty390K/yr
  • crotchless thong47K/yr
  • black lace underwear44K/yr
  • womens crotchless panties31K/yr
  • lace boyshorts panties for women47K/yr
  • womens exotic underwear41K/yr
  • cheap lace underwear6K/yr
All search terms

Top crotchless panties products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$2K4%$4K6%$5K8%$7K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about crotchless panties

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall25%

“These are comfortable as in super soft”

Size-Overall21%

“fit as expected”

Quality-Overall10%

“Amazing quality”

Soft Feel7%

“Soft on skin”

Value For Money5%

“Reasonable price”

Color4%

“Cute colors”

Material Quality3%

“Great cotton material”

Shape/Style3%

“Pretty style”

Stretchability/Expandability/Elasticity3%

“it has the fabric as stretch”

Advertised Vs Actual Product2%

“As pictured”

What buyers complain about

Size-Overall29%

“Run a little big”

Comfort-Overall9%

“Very uncomfortable and Scratchy”

Quality-Overall8%

“Not Made well”

Stretchability/Expandability/Elasticity4%

“with no elasticity”

Material Quality3%

“Scratchy and cheap material”

Stitch/Finish/Polish2%

“Thick uncomfortable seams”

Durability2%

“fall apart easily”

Shrinkage Resistance2%

“It shrank”

Advertised Vs Actual Product1%

“Not as described”

Hard Feel1%

“Not soft”

Top return reasons

Size-Overall55%
Waist Fit11%
Material Quality6%
Advertised Vs Actual Product4%
Comfort-Overall3%
Shape/Style2%
Quality-Overall2%
Length2%
Thigh Fit2%
Hip Fit1%

Common questions

Is crotchless panties profitable to sell on Amazon United States?
The niche generates $91K/yr across 116 tracked products. 4 of 47 products launched in the last 360 days are still selling. 90-day search growth is -28.5%. Flapen's verdict: Skip it (48/100).
How competitive is the crotchless panties niche?
39 brands and 42 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in crotchless panties?
Top complaints mined from reviews: Size-Overall, Comfort-Overall, Quality-Overall. The return rate is 2.1%.
When does demand for crotchless panties peak?
Demand peaks in Jan–Feb; the busiest month runs 2.1× the quietest.
What does it cost to enter the crotchless panties niche?
Listings span $6.03–$24.70; the average listing price is $9.81 (sweet spot $15–$100). The average incumbent carries 818 reviews — the moat a new listing must climb.