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cropped cardigan

Worth a look

Shows a fragmented shelf (top 5 take 12% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 61Growth 67Conversion 6Competition 97Returns 11Price range 83Avg price 88Brand share 95Review moat 25Quality gap 57

Competition

Incredible12%

top-5 click share — an open shelf

Brand share

Incredible39%

top-5 brand share — no brand owns this niche

Avg price

Great$20.08

avg listing price — sweet spot $15–$100

Price range

Great$9.17–$47.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+47.1%

90-day search growth — must beat 0% to launch

Market size

Good$520K

$520K/yr · 5.3M searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,007.37

avg incumbent reviews — the moat a new listing must climb

Returns

Bad9.0%

return rate — above 5% kills the launch gate

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, cropped cardigan is a $520K/yr Amazon United States market (5.3M searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 60/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

cropped cardigan market data

Units sold / yr
25K–30K
avg 100–250/product
Revenue / yr
$502K–$602K
units × avg price
Conversion rate
0.5%
Avg BSR
#135
Page quality
0%
Prime
100%
Sponsored
98%
Out of stock
1.0%
Avg brand age
35 months
Avg seller age
178 days

Competition & brand share

Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.

Brands

82 falling

Sellers

110

Top-5 brand share

39%

Top 20: 73%

Top-5 click share

12%

Top 20: 29%

Open market

61%

  • Amazon Essentials12%
  • GRACE KARIN10%
  • Casuashion5%
  • LETDIOSTO5%
  • Trendy Queen4%
  • CHICGAL4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +47.1% search growth over the last 90 days.
100K60KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.7×

Top cropped cardigan search terms

  • summer cardigan517K/yr
  • cropped cardigan942K/yr
  • summer cardigans for women lightweight368K/yr
  • shrugs for women614K/yr
  • crochet cardigan287K/yr
  • cardigan for dress253K/yr
  • cropped cardigan for women344K/yr
  • crochet cardigans for women173K/yr
  • lightweight summer cardigan111K/yr
  • 3/4 sleeve cardigan for women142K/yr
All search terms

Top cropped cardigan products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$5K2%$10K3%$16K4%$21K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about cropped cardigan

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall20%

“Fits as expected”

Quality-Overall11%

“Amazing quality”

Weight Light9%

“Easy carefree lightweight”

Soft Feel8%

“Buttery soft”

Color7%

“Color is as described”

Comfort-Overall7%

“Nice and comfortable”

Material Quality4%

“Soft material”

Shape/Style4%

“Comfortable and stylish”

Advertised Vs Actual Product3%

“Exactly as pictured”

Value For Money3%

“Reasonable price”

What buyers complain about

Size-Overall23%

“Too short”

Quality-Overall6%

“Low Quality”

Color4%

“Not really white”

Material Quality4%

“Cheap material”

Thickness3%

“It is not sheer thin fabric”

Advertised Vs Actual Product3%

“NOT what was pictured”

Thin2%

“The material is very thin”

Durability2%

“Falls apart”

Sleeve Fit2%

“The sleeves are a little short”

Shape/Style1%

“not my style”

Top return reasons

Size-Overall49%
Color7%
Material Quality6%
Length6%
Sleeve Fit5%
Thin4%
Chest Fit3%
Shape/Style3%
Advertised Vs Actual Product3%
Shoulder Fit3%

Common questions

Is cropped cardigan profitable to sell on Amazon United States?
The niche generates $520K/yr across 255 tracked products. 33 of 76 products launched in the last 360 days are still selling. 90-day search growth is +47.1%. Flapen's verdict: Worth a look (60/100).
How competitive is the cropped cardigan niche?
82 brands and 110 sellers compete. The top 5 products take 12% of clicks and top 5 brands hold 39% of demand.
What do buyers complain about in cropped cardigan?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 9.0% — above our launch gate.
When does demand for cropped cardigan peak?
Demand peaks in Apr–May–Jun–Jul; the busiest month runs 2.7× the quietest.
What does it cost to enter the cropped cardigan niche?
Listings span $9.17–$47.30; the average listing price is $20.08 (sweet spot $15–$100). The average incumbent carries 4,007 reviews — the moat a new listing must climb.