Crocs

Shoppers searched for this 59.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +41.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.4M a year.

Searches, last 12 months

59.0M

Growth, 90 days vs prior 90

+41.1%

Conversion, latest week

0.3%

Market size, estimated

$6.4Ma year

Peak month

July2.5× the quietest month

Top search term

crocs22.1M searches a year

Listings sell for $38.56 on average, from $14.06 to $80.29. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 750 to 1,000 of them. At $38.56 that is $29K to $39K a year per listing.

Average price

$38.56inside the $15 to $100 sweet spot

Price range

$14.06–$80.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

750–1,000

Revenue per listing a year

$29K–$39K

Returns

7.4%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #645 within Shoes. It carries 92,778 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#645in Shoes

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

92,778per listing

Listings tracked

161

29 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

29

Successful launches

14Amazon's first-year sales bar

Average brand age

41 months