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Croc Keychain

Fail

Shoppers spend an estimated $11K a year here, so Croc Keychain is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$11K/yr58K searches / yr
90-day growth
+4.3%search demand this quarter
Competition
37%top-5 click share · 28 brands · 35 sellers

Flapen Score

Croc Keychain against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Croc Keychain is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Croc Keychain market on Amazon at a glance

Shoppers on Amazon United States searched for Croc Keychain 58K times last year and spent an estimated $11K. The top 5 brands take 47% of clicks. Demand peaks in Oct–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months
58K
Growth, 90 days vs prior 90
+4.3%
Conversion, latest week
1.8%
Market size, estimated
$11Ka year
Peak month
October4.1× the quietest month
Top search term
croc keychain28K searches a year

02 · Price

A sale here is worth $10.41.

Listings sell for $10.41 on average, from $3.66 to $22.33. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $10.41 that is $0 to $1K a year per listing.

Average price
$10.41under the $15 to $100 sweet spot
Price range
$3.66–$22.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #12,338 within Keyrings & Keychains. It carries 1,040 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
95%
Out of stock, average day
6.6%
Average rank
#12,338in Keyrings & Keychains
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
1,040per listing
Listings tracked
40

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Croc Keychain products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

28 rising

Sellers

35

Top-5 brand share

47%

Top 20: 93%

Top-5 click share

37%

Top 20: 79%

Open market

47%

  • Brand 112%
  • Brand 211%
  • Brand 310%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Croc Keychain search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KPrime Day '25Spike '25Holiday '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Croc Keychain search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • croc keychain28K/yr
  • crocs keychain13K/yr
  • mini croc keychain6K/yr
  • croc keychains bulk4K/yr
  • croc key chain3K/yr
  • mini crocs keychain2K/yr
  • croc keychains2K/yr
  • crocs keychain shoe mini887/yr
  • croc keychains with tiny croc charms26/yr

Reviews and returns

What reviews say buyers love and hate about Croc Keychain

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Color”
41%of negative reviews mention “Durability”
1.2%of orders come back
“Broken easily”
A buyer, on “Durability”41% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Croc Keychain questions

Answered from the same tracked data.