Is crewneck sweatshirts profitable to sell on Amazon United States?

The niche generates $449K/yr across 225 tracked products. 6 of 37 products launched in the last 360 days are still selling. 90-day search growth is -59.4%. Flapen's verdict: Skip it (49/100).

How competitive is the crewneck sweatshirts niche?

65 brands and 124 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 48% of demand.

What do buyers complain about in crewneck sweatshirts?

Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 10.3% — above our launch gate.

When does demand for crewneck sweatshirts peak?

Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 5.7× the quietest.

What does it cost to enter the crewneck sweatshirts niche?

Listings span $6.92–$54.57; the average listing price is $21.33 (sweet spot $15–$100). The average incumbent carries 6,419 reviews — the moat a new listing must climb.

crewneck sweatshirts

Skip it

Soft demand (-59.4% this quarter) — this niche doesn't clear our bar today.

Competition

Incredible13%

top-5 click share — an open shelf

Avg price

Great$21.33

avg listing price — sweet spot $15–$100

Brand share

Great48%

top-5 brand share — no brand owns this niche

Price range

Great$6.92–$54.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$449K

$449K/yr · 6.6M searches

Review moat

Bad6,418.63

avg incumbent reviews — the moat a new listing must climb

Returns

Bad10.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-59.4%

90-day search growth — must beat 0% to launch

Signals High Returns

According to Flapen's Amazon United States niche tracking, crewneck sweatshirts is a $449K/yr Amazon United States market (6.6M searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 49/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

crewneck sweatshirts market data

Units sold / yr: 20K–25K; avg 100–250/product
Revenue / yr: $427K–$533K; units × avg price
Conversion rate: 0.3%
Avg BSR: #230
Page quality: 0%
Prime: 99%
Sponsored: 92%
Out of stock: 2.0%
Avg brand age: 34 months
Avg seller age: 139 days

Competition & brand share

Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.

Brands

65 rising

Sellers

124

Top-5 brand share

48%

Top 20: 85%

Top-5 click share

13%

Top 20: 33%

Open market

48%

Amazon Essentials19%
AUTOMET9%
Trendy Queen7%
PRETTYGARDEN6%
MAGCOMSEN5%
Gildan5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -59.4% search growth over the last 90 days.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 5.7×

Open Trend

Top crewneck sweatshirts search terms

quarter zip pullover women1.1M/yr -57.0%0.1% conv.
crewneck sweatshirts women807K/yr -62.3%0.2% conv.
crew neck sweatshirts women460K/yr -40.7%0.2% conv.
crewneck sweatshirt535K/yr -62.1%0.3% conv.
quarter zip women365K/yr -71.0%0.1% conv.
half zip pullover women435K/yr -64.9%0.1% conv.
womens crewneck sweatshirt380K/yr -60.3%0.2% conv.
crewneck259K/yr -44.1%0.1% conv.
womens quarter zip216K/yr -57.5%0.2% conv.
womens quarter zip pullover290K/yr -67.7%0.1% conv.

All search terms

Top crewneck sweatshirts products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

EFAN Womens Sweatshirts Hoodies Oversized Sweaters Crewneck Fleece Casual Tops Basic Comfy Fall Fashion Clothes 2026 Plus Size Maternity Workout Lounge Wear Winter Outfits Grey M

EFAN$23.194.4★6,087 rev

AUTOMET Womens Sweatshirts Half Zip Cropped Pullover Fleece Quarter Zipper Hoodies 2024 Fall Fashion Outfits Clothes Coffeegrey Medium

AUTOMET$26.374.4★6,948 rev

Gildan Adult Fleece Crewneck Sweatshirt Style G18000 Multipack White (1-Pack) Large

Gildan$11.014.6★48,488 rev

Amazon Essentials Womens Fleece Crewneck Long Sleeve Pullover Sweatshirt (Available in Plus Size) Blue Medium

Amazon Essentials$13.354.3★19,820 rev

AUTOMET Womens Sweatshirts Half Zip Jacket Crop Tops Pullover Fleece Quarter Zipper Cardigans Sweater Hoodies 2026 Trendy Fall Fashion Coats Outfits Clothes Grey Medium

AUTOMET$27.024.4★6,948 rev

Newest

by launch date

Amazon Essentials x Sofia Grainge Womens Relaxed Fit Boxy Drop Shoulder Crewneck Sweatshirt Red Small

Amazon Essentials$16.20464 rev

9mo ago

Amazon Essentials x Sofia Grainge Womens Relaxed Fit Boxy Drop Shoulder Crewneck Sweatshirt Red Large

Amazon Essentials$14.85464 rev

9mo ago

RUMIA Sweatshirt for Women Crewneck Sweaters Pullover Tops 2025 Fashion Outfits Tops for Women Winter Clothing Fall Clothes Blue Large

RUMIA$12.803,222 rev

10mo ago

Gacaky Sweatshirt for Women Oversized Casual Long Sleeve Button Henley Neck Pullover Tops Fashion Outfits Clothes Red Medium-

Gacaky$32.381,670 rev

1y ago

XFIFM 2 Pack Womens Oversized Sweatshirts Hoodies Long Sleeve Tops Fall Winter Clothes Crewneck Cozy Outfits Pullover Grey/Brown

XFIFM$23.17436 rev

1y ago

What buyers say about crewneck sweatshirts

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall17%

“Fits as expected”

Comfort-Overall14%

“Comfy and warm”

Soft Feel12%

“Great soft material”

Quality-Overall10%

“Great quality shirt”

Color9%

“Amazing color”

Warmth6%

“Keeps you warm”

Material Quality4%

“Material is very soft”

Value For Money3%

“Worth Buying”

Weight Light2%

“Its lightweight and breathable”

Thickness2%

“On the thicker side”

What buyers complain about

Size-Overall23%

“Awkward fit”

Material Quality5%

“the material is not soft”

Quality-Overall5%

“Poor Quality”

Sleeve Fit3%

“Sleeve length is way too short”

Color3%

“Was not the color I was expecting”

Thickness3%

“Thick”

Advertised Vs Actual Product3%

“it doesn't look like the picture”

Shrinkage Resistance2%

“Shrinks a LOT”

Value For Money2%

“Not worth the price”

Smell1%

“It had a strong perfume smell”

Top return reasons

Size-Overall52%

Material Quality6%

Color6%

Length6%

Sleeve Fit5%

Chest Fit3%

Waist Fit3%

Advertised Vs Actual Product2%

Thin2%

Shoulder Fit2%

Common questions

Is crewneck sweatshirts profitable to sell on Amazon United States?: The niche generates $449K/yr across 225 tracked products. 6 of 37 products launched in the last 360 days are still selling. 90-day search growth is -59.4%. Flapen's verdict: Skip it (49/100).
How competitive is the crewneck sweatshirts niche?: 65 brands and 124 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in crewneck sweatshirts?: Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 10.3% — above our launch gate.
When does demand for crewneck sweatshirts peak?: Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 5.7× the quietest.
What does it cost to enter the crewneck sweatshirts niche?: Listings span $6.92–$54.57; the average listing price is $21.33 (sweet spot $15–$100). The average incumbent carries 6,419 reviews — the moat a new listing must climb.