Cream Shawl

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +53.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months

165K

Growth, 90 days vs prior 90

+53.6%

Conversion, latest week

3.2%

Market size, estimated

$93Ka year

Peak month

May3.2× the quietest month

Top search term

cream shawl37K searches a year

Listings sell for $17.42 on average, from $8.14 to $66.30. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $17.42 that is $4K to $9K a year per listing.

Average price

$17.42inside the $15 to $100 sweet spot

Price range

$8.14–$66.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$4K–$9K

Returns

10.9%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Scarves & Wraps. It carries 2,615 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#41in Scarves & Wraps

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

2,615per listing

Listings tracked

28

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

38 months