Crazy Hats for Kids

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -41.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $280K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-41.0%

Conversion, latest week

1.8%

Market size, estimated

$280Ka year

Peak month

March4.1× the quietest month

Top search term

crazy hat139K searches a year

Listings sell for $14.82 on average, from $6.02 to $59.44. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $14.82 that is $4K to $7K a year per listing.

Average price

$14.82under the $15 to $100 sweet spot

Price range

$6.02–$59.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

5.4%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #1,462 within Accessories. It carries 998 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#1,462in Accessories

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

998per listing

Listings tracked

36

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

39 months