Cozy Pajama Set
FailShoppers spend an estimated $0 a year here, so Cozy Pajama Set is a Fail.
- Flapen Score
- 39 / 100Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 4539
- Market size
- $0/yr157K searches / yr
- 90-day growth
- -67.6%search demand this quarter
- Competition
- 24%top-5 click share · 36 brands · 41 sellers
Flapen Score
Cozy Pajama Set against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Cozy Pajama Set is stronger. Inside it, weaker.
Market
The Cozy Pajama Set market on Amazon at a glance
Shoppers on Amazon United States searched for Cozy Pajama Set 157K times last year and spent an estimated $0. The top 5 brands take 49% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -67.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 157K
- Growth, 90 days vs prior 90
- -67.6%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Peak month
- December24.5× the quietest month
- Top search term
- womens cozy pajama sets33K searches a year
02 · Price
A sale here is worth $29.63.
Listings sell for $29.63 on average, from $13.57 to $125.98. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $29.63 that is $0 to $3K a year per listing.
- Average price
- $29.63inside the $15 to $100 sweet spot
- Price range
- $13.57–$125.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 7.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #476 within Sleep & Lounge. It carries 2,005 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 7.8%
- Average rank
- #476in Sleep & Lounge
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 2,005per listing
- Listings tracked
- 91
04 · Newcomers
6 of last year's 17 launches cleared the first-year sales bar.
17 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 17
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Cozy Pajama Set products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
PJGGZ Womens Pajama Sets Long Sleeve Soft Cozy Button Down Top & Drawstring Pants with Pockets 2 Piece Lounge Sleepwear Pjs S-XXL(Pink M)
- Price
- $25.14
- Rating
- 4.4/5
- Reviews
- 97
- Age
- 6mo ago

Blooming Jelly Womens 2 Piece Pajama Sets Pj Long Sleeve Lounge Set Casual Outfit Fall Sleepwear Pockets (L Apricot)
- Price
- $33.69
- Rating
- 4.4/5
- Reviews
- 1,178
- Age
- 2y ago

LILLUSORY Womens Long Sleeve Pajama Set - Soft Button-Down Top & Comfortable Drawstring Pants with Pockets Coral M
- Price
- $32.04
- Rating
- 4.6/5
- Reviews
- 841
- Age
- 1y ago

Ekouaer Womens Waffle Knit Pajama Sets Long Sleeve Top and Shorts Matching Lounge Set Sleepwear Loungewear Sweatsuit with Pockets A-Light Khaki Large
- Price
- $23.43
- Rating
- 4.4/5
- Reviews
- 5,253
- Age
- 4y ago

Sampeel Pajamas for Women Set Cozy Pajamas Soft Pjs Lounge Two Piece Sweater Sets Comfy Matching Clothing Fashion Fall Clothes 2025 Airport Travel Outfits Luxury Pink XL
- Price
- $26.57
- Rating
- 4.6/5
- Reviews
- 610
- Age
- 1y ago
Trending
estimated 90-day click momentum
Blush by Us Angels 4 Piece Womens Pajama Set Cozy Short Sleeve Shirt and Drawstring Pants Sleepwear Set Ivory & Sage
- Price
- $27.56
- Rating
- 4.7/5
- Reviews
- 285
- Age
- 1y ago

YepMoll Womens Two Piece Pajama Set Striped Print Crew Neck Short Sleeve Side Split Shorts Set Cute Pj Sets Pink Stripe L
- Price
- $15.07
- Rating
- 4.3/5
- Reviews
- 64
- Age
- 5mo ago

Blush by Us Angels 4 Piece Womens Pajama Set Cozy Short Sleeve Shirt and Drawstring Pants Sleepwear Set Ivory & Sage
- Price
- $25.00
- Rating
- 4.7/5
- Reviews
- 285
- Age
- 1y ago

PJGGZ Womens Pajama Sets Long Sleeve Soft Cozy Button Down Top & Drawstring Pants with Pockets 2 Piece Lounge Sleepwear Pjs S-XXL(Pink M)
- Price
- $25.14
- Rating
- 4.4/5
- Reviews
- 97
- Age
- 6mo ago

PrinStory Comfy Pajamas for Women Set Womens Pjs Sets Two Piece Lounge Set Ladies Loungewear with Pockets Black-XL
- Price
- $15.97
- Rating
- 4.6/5
- Reviews
- 1,352
- Age
- 1y ago
Newest
by launch date
YepMoll Womens Two Piece Pajama Set Striped Print Crew Neck Short Sleeve Side Split Shorts Set Cute Pj Sets Pink Stripe L
- Price
- $15.07
- Rating
- 4.3/5
- Reviews
- 64
- Age
- 5mo ago

PJGGZ Womens Pajama Sets Long Sleeve Soft Cozy Button Down Top & Drawstring Pants with Pockets 2 Piece Lounge Sleepwear Pjs S-XXL(Pink M)
- Price
- $25.14
- Rating
- 4.4/5
- Reviews
- 97
- Age
- 6mo ago

Ekouaer Pajamas for Women Cozy Loungewear Sleepwear Short Sleeve Long Pants Set Matching Pjs Set Medium
- Price
- $33.12
- Rating
- 4.6/5
- Reviews
- 521
- Age
- 7mo ago

LILLUSORY Womens Long Sleeve Pajama Set - Soft Button-Down Top & Comfortable Drawstring Pants with Pockets Coral M
- Price
- $32.04
- Rating
- 4.6/5
- Reviews
- 841
- Age
- 1y ago

BAJAOEY Pajamas Sets for Women Soft Comfy Fluffy Pajama Fleece Pullover Ribbed Pjs Warm Plush Lounge Sleepwear Light Blue
- Price
- $29.05
- Rating
- 4.6/5
- Reviews
- 378
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 24% of clicks, no more. An open shelf where new products get seen.
Brands
36 rising
Sellers
41
Est. top-5 brand share
49%
Top 20: 89%
Est. top-5 click share
24%
Top 20: 53%
Open market
46%
- Ekouaer24%
- Blush by Us Angels7%
- LILLUSORY6%
- Blooming Jelly6%
- PJGGZ6%
- BOSECETA5%
Demand
Cozy Pajama Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 24.5×
Search terms
Top Cozy Pajama Set search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- womens cozy pajama sets33K/yr
- cozy pajamas for women soft76K/yr
- cozy pajama set15K/yr
- cozy pj sets for women10K/yr
- cozy pjs for women12K/yr
- cozy pajamas women8K/yr
- womens cozy pajamas set2K/yr
Reviews and returns
What reviews say buyers love and hate about Cozy Pajama Set
We read the reviews and the return reasons for every product selling here.
“very short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cozy Pajama Set questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









