Cowgirl Earrings

Shoppers searched for this 426K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $109K a year.

Searches, last 12 months

426K

Growth, 90 days vs prior 90

+19.8%

Conversion, latest week

2.8%

Market size, estimated

$109Ka year

Peak month

May2.1× the quietest month

Top search term

cowgirl earrings110K searches a year

Listings sell for $9.34 on average, from $5.87 to $16.39. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $9.34 that is $934 to $2K a year per listing.

Average price

$9.34under the $15 to $100 sweet spot

Price range

$5.87–$16.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$934–$2K

Returns

4.4%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #656 within Earrings. It carries 588 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#656in Earrings

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

588per listing

Listings tracked

21

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months