Cowboy Vest

Shoppers searched for this 700K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

700K

Growth, 90 days vs prior 90

-21.6%

Conversion, latest week

0.5%

Market size, estimated

$96Ka year

Peak month

October2.8× the quietest month

Top search term

western vest130K searches a year

Listings sell for $29.78 on average, from $16.86 to $128.95. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $29.78 that is $0 to $3K a year per listing.

Average price

$29.78inside the $15 to $100 sweet spot

Price range

$16.86–$128.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

17.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #334 within Suits & Sport Coats. It carries 1,086 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

99%

Out of stock, average day

7.2%

Average rank

#334in Suits & Sport Coats

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

1,086per listing

Listings tracked

83

25 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

25

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months