Coveralls for Men

Shoppers searched for this 2.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -58.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $732K a year.

Searches, last 12 months

2.7M

Growth, 90 days vs prior 90

-58.4%

Conversion, latest week

0.6%

Market size, estimated

$732Ka year

Peak month

December4.4× the quietest month

Top search term

coveralls for men731K searches a year

Listings sell for $44.25 on average, from $9.53 to $146.29. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $44.25 that is $4K to $11K a year per listing.

Average price

$44.25inside the $15 to $100 sweet spot

Price range

$9.53–$146.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$4K–$11K

Returns

4.5%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #1,152 within Shops. It carries 4,222 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

3.7%

Average rank

#1,152in Shops

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

4,222per listing

Listings tracked

81

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

50 months