Cousin Eddie Hat

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -68.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months

36K

Growth, 90 days vs prior 90

-68.5%

Conversion, latest week

8.7%

Market size, estimated

$56Ka year

Peak month

December131.5× the quietest month

Top search term

cousin eddie hat29K searches a year

Listings sell for $17.63 on average, from $14.05 to $21.90. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $17.63 that is $2K to $4K a year per listing.

Average price

$17.63inside the $15 to $100 sweet spot

Price range

$14.05–$21.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

6.4%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #369 within Trapper Hats. It carries 1,028 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

100%

Out of stock, average day

16.8%

Average rank

#369in Trapper Hats

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

1,028per listing

Listings tracked

9

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months