Cotton Overalls

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

117K

Growth, 90 days vs prior 90

+1.8%

Conversion, latest week

0.8%

Market size, estimated

$28Ka year

Peak month

October39.5× the quietest month

Top search term

pretty woman costume99K searches a year

Listings sell for $31.31 on average, from $9.44 to $61.89. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $31.31 that is $0 to $3K a year per listing.

Average price

$31.31inside the $15 to $100 sweet spot

Price range

$9.44–$61.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

21.6%of orders · Amazon United States median 2.1%

47% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #36,665 within Exotic Apparel. It carries 2,212 reviews at 3.86 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

94%

Out of stock, average day

6.7%

Average rank

#36,665in Exotic Apparel

Average rating

3.86 starsAmazon United States average 4.42 stars

Average reviews

2,212per listing

Listings tracked

17

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months