Costumes for Girls

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-21.9%

Conversion, latest week

0.0%

Market size, estimated

$12Ka year

Peak month

October199.8× the quietest month

Top search term

halloween costumes for girls 10-12184K searches a year

Listings sell for $27.77 on average, from $6.54 to $46.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $27.77 that is $0 to $3K a year per listing.

Average price

$27.77inside the $15 to $100 sweet spot

Price range

$6.54–$46.04

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.3%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #2,263 within Girls. It carries 721 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

96%

Out of stock, average day

17.1%

Average rank

#2,263in Girls

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

721per listing

Listings tracked

23

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months