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Corduroy Backpack

Fail

Buyers convert on only 0.5% of searches, so Corduroy Backpack is a Fail.

Flapen Score
45
45 / 100
Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median
Market size
$37K/yr274K searches / yr
90-day growth
+8.8%search demand this quarter
Competition
25%top-5 click share · 43 brands · 122 sellers

Flapen Score

Corduroy Backpack against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Corduroy Backpack is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Corduroy Backpack market on Amazon at a glance

Shoppers on Amazon United States searched for Corduroy Backpack 274K times last year and spent an estimated $37K. The top 5 brands take 58% of clicks. Demand peaks in Jul–Aug. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 274K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
274K
Growth, 90 days vs prior 90
+8.8%
Conversion, latest week
0.5%
Market size, estimated
$37Ka year
Peak month
August7.8× the quietest month
Top search term
corduroy backpack158K searches a year

02 · Price

A sale here is worth $29.54.

Listings sell for $29.54 on average, from $12.22 to $74.29. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $29.54 that is $0 to $3K a year per listing.

Average price
$29.54inside the $15 to $100 sweet spot
Price range
$12.22–$74.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
5.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 21.4% of listings are out of stock. The average listing ranks #920 within Backpacks. It carries 2,383 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
97%
Out of stock, average day
21.4%
Average rank
#920in Backpacks
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
2,383per listing
Listings tracked
92

04 · Newcomers

4 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
4Amazon's first-year sales bar
Average brand age
31 months

Products

Top Corduroy Backpack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

43 rising

Sellers

122

Top-5 brand share

58%

Top 20: 88%

Top-5 click share

25%

Top 20: 55%

Open market

38%

  • Brand 130%
  • Brand 210%
  • Brand 38%
  • Brand 46%
  • Brand 54%
  • Brand 64%

Demand

Corduroy Backpack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 7.8×

Search terms

Top Corduroy Backpack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • corduroy backpack158K/yr
  • jansport corduroy backpack33K/yr
  • corduroy backpack for women13K/yr
  • corduroy jansport backpack13K/yr
  • jansport backpack corduroy15K/yr
  • backpack corduroy9K/yr
  • small corduroy backpack6K/yr
  • corduroy backpack kids5K/yr
  • jansport corduroy5K/yr
  • brown corduroy backpack7K/yr

Reviews and returns

What reviews say buyers love and hate about Corduroy Backpack

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Durability”
5.0%of orders come back
“Damaged easily”
A buyer, on “Durability”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Corduroy Backpack questions

Answered from the same tracked data.