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Coraline Button Eyes

Fail

Prices span $9.09–$15.03, mostly outside the sweet spot, so Coraline Button Eyes is a Fail.

Flapen Score
28
28 / 100
Ranks 16,160 of 16,930 Clothing, Shoes & Jewelry niches · −17 vs the category median of 45
Market size
$42K/yr261K searches / yr
90-day growth
+2.9%search demand this quarter
Competition
89%top-5 click share · 7 brands · 9 sellers

Flapen Score

Coraline Button Eyes against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Coraline Button Eyes is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coraline Button Eyes market on Amazon at a glance

Shoppers on Amazon United States searched for Coraline Button Eyes 261K times last year and spent an estimated $42K. The top 5 brands take 89% of clicks. Demand peaks in Oct–Nov. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months
261K
Growth, 90 days vs prior 90
+2.9%
Conversion, latest week
1.3%
Market size, estimated
$42Ka year
Peak month
October121.7× the quietest month
Top search term
button glasses79K searches a year

02 · Price

A sale here is worth $12.27.

Listings sell for $12.27 on average, from $9.09 to $15.03. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $12.27 that is $3K to $6K a year per listing.

Average price
$12.27under the $15 to $100 sweet spot
Price range
$9.09–$15.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
10.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.6% of listings are out of stock. The average listing ranks #1,105 within Accessory Sets. It carries 146 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
15.6%
Average rank
#1,105in Accessory Sets
Average rating
4.13 starsAmazon United States average 4.42 stars
Average reviews
146per listing
Listings tracked
7

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Coraline Button Eyes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

9

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

5%

  • Brand 135%
  • Brand 216%
  • Brand 315%
  • Brand 413%
  • Brand 511%
  • Brand 66%
  • Open — no brand owns it (1 brand, 5%)

Demand

Coraline Button Eyes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 121.7×

Search terms

Top Coraline Button Eyes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • button glasses79K/yr
  • button eye glasses34K/yr
  • coraline button eyes18K/yr
  • coraline glasses34K/yr
  • coraline button glasses24K/yr
  • button glasses coraline24K/yr
  • button sunglasses7K/yr
  • button eyes glasses7K/yr
  • coraline glasses button eyes10K/yr
  • coraline eyes3K/yr

Reviews and returns

What reviews say buyers love and hate about Coraline Button Eyes

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Collectibles”
75%of negative reviews mention “Durability”
10.2%of orders come back
“Broke before able to use”
A buyer, on “Durability”75% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Coraline Button Eyes questions

Answered from the same tracked data.