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Coors Banquet Hoodie

Fail

Demand is soft, at -48.8% this quarter, so Coors Banquet Hoodie is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$8K/yr113K searches / yr
90-day growth
-48.8%search demand this quarter
Competition
31%top-5 click share · 7 brands · 5 sellers

Flapen Score

Coors Banquet Hoodie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Coors Banquet Hoodie is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coors Banquet Hoodie market on Amazon at a glance

Shoppers on Amazon United States searched for Coors Banquet Hoodie 113K times last year and spent an estimated $8K. The top 5 brands take 98% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -48.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months
113K
Growth, 90 days vs prior 90
-48.8%
Conversion, latest week
0.1%
Market size, estimated
$8Ka year
Peak month
December14.2× the quietest month
Top search term
coors banquet hoodie41K searches a year

02 · Price

A sale here is worth $49.75.

Listings sell for $49.75 on average, from $14.77 to $73.59. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $49.75 that is $0 to $5K a year per listing.

Average price
$49.75inside the $15 to $100 sweet spot
Price range
$14.77–$73.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 41% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #161,704 within Hoodies. It carries 22 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
41%
Out of stock, average day
0.3%
Average rank
#161,704in Hoodies
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
22per listing
Listings tracked
54

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Coors Banquet Hoodie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

7 flat

Sellers

5

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

31%

Top 20: 72%

Open market

1%

  • Brand 147%
  • Brand 228%
  • Brand 312%
  • Brand 48%
  • Brand 54%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Coors Banquet Hoodie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 14.2×

Search terms

Top Coors Banquet Hoodie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coors banquet hoodie41K/yr
  • coors hoodie18K/yr
  • beer hoodie13K/yr
  • coors sweatshirt8K/yr
  • coors light hoodie10K/yr
  • coors banquet sweatshirt6K/yr
  • coors light sweatshirt6K/yr
  • beer hoodies6K/yr
  • coors hoodie men4K/yr

Reviews and returns

What reviews say buyers love and hate about Coors Banquet Hoodie

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Color”
1.7%of orders come back
“is actually a different color”
A buyer, on “Color”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Coors Banquet Hoodie questions

Answered from the same tracked data.