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coors banquet

Worth a look

Shows a sweet-spot price point ($28.00 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 55Conversion 27Competition 93Returns 75Price range 78Avg price 95Brand share 39Review moat 88Quality gap 40

Avg price

Incredible$28.00

avg listing price — sweet spot $15–$100

Competition

Great22%

top-5 click share — an open shelf

Review moat

Great238.39

avg incumbent reviews — the moat a new listing must climb

Price range

Great$2.15–$110.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.0%

return rate — above 5% kills the launch gate

Growth

Good+27.5%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Market size

Okay$116K

$116K/yr · 190K searches

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, coors banquet is a $116K/yr Amazon United States market (190K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Dec. Verdict: Worth a look — 57/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

coors banquet market data

Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
$140K–$168K
units × avg price
Conversion rate
2.2%
Avg BSR
#20,002
Page quality
0%
Prime
73%
Sponsored
67%
Out of stock
5.2%
Avg brand age
48 months
Avg seller age
158 days

Competition & brand share

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.

Brands

22 falling

Sellers

444

Top-5 brand share

82%

Top 20: 99%

Top-5 click share

22%

Top 20: 54%

Open market

16%

  • Tee Luv45%
  • Changes17%
  • AMERICAN NEEDLE9%
  • Coors7%
  • Molson Coors3%
  • BEER DEER3%
  • Open — no brand owns it (16 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +27.5% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.6×

Top coors banquet search terms

  • coors banquet118K/yr
  • coors50K/yr
  • coors banquet merch9K/yr
  • coors beer8K/yr
  • coors banquet beer5K/yr
All search terms

Top coors banquet products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$2K4%$5K6%$7K8%$9K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about coors banquet

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Great quality shirt”

Size-Overall19%

“Fits great”

Brightness/Shine/Glow9%

“Cool Light”

Value For Money7%

“Worth the price”

Soft Feel7%

“The material is really soft and comfortable, not stiff or cheap feeling like some graphic tees can be”

Design-Overall3%

“he loved the design”

Color3%

“Colors are bright”

Gifting Purpose3%

“Good gift”

Shape/Style2%

“Great hats hold shape well”

Assembly/Installation2%

“easy to hang up”

What buyers complain about

Size-Overall26%

“Runs small”

Quality-Overall9%

“Junk”

Brightness/Shine/Glow6%

“Not glowing correctly dead section glows much dimmer looks bad”

Functionality-Overall6%

“Not working”

Print Quality5%

“Received a solid gray tshirt with NO PRINT on it whatsoever”

Durability5%

“Not sure how long the print will last”

Socket/Port/Plug4%

“No outlet plug”

Advertised Vs Actual Product4%

“Not as advertised”

Material Quality4%

“Fabric is super cheap”

Defective Material/Parts4%

“Faulty wiring”

Top return reasons

Size-Overall52%
Chest Fit8%
Length7%
Brightness/Shine/Glow4%
Color3%
Material Quality3%
Sleeve Fit2%
Quality-Overall2%
Advertised Vs Actual Product2%
Thin2%

Common questions

Is coors banquet profitable to sell on Amazon United States?
The niche generates $116K/yr across 82 tracked products. 2 of 11 products launched in the last 360 days are still selling. 90-day search growth is +27.5%. Flapen's verdict: Worth a look (57/100).
How competitive is the coors banquet niche?
22 brands and 444 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in coors banquet?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Brightness/Shine/Glow. The return rate is 2.0%.
When does demand for coors banquet peak?
Demand peaks in Dec; the busiest month runs 3.6× the quietest.
What does it cost to enter the coors banquet niche?
Listings span $2.15–$110.64; the average listing price is $28.00 (sweet spot $15–$100). The average incumbent carries 238 reviews — the moat a new listing must climb.