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Cooling Undershirts for Men

Maybe

Products sell for $30.02 on average, inside the sweet spot. But the average product has 19,071 reviews to catch up to, so Cooling Undershirts for Men is a Maybe.

Flapen Score
53
53 / 100
Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 45
Market size
$81K/yr192K searches / yr
90-day growth
+64.9%search demand this quarter
Competition
25%top-5 click share · 15 brands · 69 sellers

Flapen Score

Cooling Undershirts for Men against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Cooling Undershirts for Men is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cooling Undershirts for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Cooling Undershirts for Men 192K times last year and spent an estimated $81K. The top 5 brands take 85% of clicks. Demand peaks in Jun. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +64.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months
192K
Growth, 90 days vs prior 90
+64.9%
Conversion, latest week
1.4%
Market size, estimated
$81Ka year
Peak month
June1.7× the quietest month
Top search term
cooling undershirts for men25K searches a year

02 · Price

A sale here is worth $30.02.

Listings sell for $30.02 on average, from $9.51 to $50.75. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $30.02 that is $0 to $3K a year per listing.

Average price
$30.02inside the $15 to $100 sweet spot
Price range
$9.51–$50.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #103 within Underwear. It carries 19,071 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
2.0%
Average rank
#103in Underwear
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
19,071per listing
Listings tracked
79

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
45 months

Products

Top Cooling Undershirts for Men products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 25% of clicks, no more. An open shelf where new products get seen.

$0$2K$5K$7K$10K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

69

Est. top-5 brand share

85%

Top 20: 100%

Est. top-5 click share

25%

Top 20: 53%

Open market

12%

  • BAMBOO COOL42%
  • Hanes27%
  • Fruit of the Loom7%
  • DAVID ARCHY5%
  • Dalavch5%
  • HovSiyla4%
  • Open — no brand owns it (9 brands, 12%)

Demand

Cooling Undershirts for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Prime Day '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun · busiest ÷ quietest = 1.7×

Search terms

Top Cooling Undershirts for Men search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cooling undershirts for men25K/yr
  • hanes x temp23K/yr
  • cooling undershirt9K/yr
  • dry fit undershirts for men13K/yr
  • 3xlt undershirts for men big and tall14K/yr
  • hanes moves11K/yr
  • 4xlt undershirts for men big and tall8K/yr
  • dri fit undershirt for men9K/yr
  • hanes xtemp9K/yr
  • esqueletos para hombre6K/yr

Reviews and returns

What reviews say buyers love and hate about Cooling Undershirts for Men

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
19%of negative reviews mention “Size-Overall”
2.6%of orders come back
“Poor fit”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Cooling Undershirts for Men questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data