Cool Mask

Shoppers searched for this 364K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

364K

Growth, 90 days vs prior 90

+4.5%

Conversion, latest week

0.5%

Market size, estimated

$55Ka year

Peak month

October2.9× the quietest month

Top search term

cool mask77K searches a year

Listings sell for $28.86 on average, from $6.21 to $193.81. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $28.86 that is $0 to $3K a year per listing.

Average price

$28.86inside the $15 to $100 sweet spot

Price range

$6.21–$193.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #311 within Masks. It carries 1,899 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

5.6%

Average rank

#311in Masks

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

1,899per listing

Listings tracked

60

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

6Amazon's first-year sales bar

Average brand age

43 months