Cool Backpacks for Boys

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +60.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.

Searches, last 12 months

115K

Growth, 90 days vs prior 90

+60.6%

Conversion, latest week

0.1%

Market size, estimated

$3Ka year

Peak month

August13.0× the quietest month

Top search term

cool backpacks for boys43K searches a year

Listings sell for $33.88 on average, from $13.19 to $87.73. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $33.88 that is $0 to $3K a year per listing.

Average price

$33.88inside the $15 to $100 sweet spot

Price range

$13.19–$87.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.9%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #1,085 within Backpacks. It carries 3,141 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

98%

Out of stock, average day

6.7%

Average rank

#1,085in Backpacks

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

3,141per listing

Listings tracked

171

27 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

27

Successful launches

9Amazon's first-year sales bar

Average brand age

37 months