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Coneheads Costume

Fail

Demand is soft, at -9.6% this quarter, so Coneheads Costume is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$85K/yr130K searches / yr
90-day growth
-9.6%search demand this quarter
Competition
63%top-5 click share · 12 brands · 27 sellers

Flapen Score

Coneheads Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Coneheads Costume is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coneheads Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Coneheads Costume 130K times last year and spent an estimated $85K. The top 5 brands take 75% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months
130K
Growth, 90 days vs prior 90
-9.6%
Conversion, latest week
3.7%
Market size, estimated
$85Ka year
Peak month
October8.5× the quietest month
Top search term
coneheads36K searches a year

02 · Price

A sale here is worth $17.76.

Listings sell for $17.76 on average, from $5.98 to $32.62. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $17.76 that is $4K to $9K a year per listing.

Average price
$17.76inside the $15 to $100 sweet spot
Price range
$5.98–$32.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
6.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #1,683 within Accessories. It carries 145 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
60%
Out of stock, average day
20.0%
Average rank
#1,683in Accessories
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
145per listing
Listings tracked
15

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Coneheads Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

27

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

19%

  • Brand 129%
  • Brand 218%
  • Brand 313%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Coneheads Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 8.5×

Search terms

Top Coneheads Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coneheads36K/yr
  • coneheads costume31K/yr
  • conehead12K/yr
  • cone head bald cap12K/yr
  • cone head11K/yr
  • cone heads4K/yr
  • conehead costume7K/yr
  • cone head costume3K/yr
  • conehead bald cap8K/yr
  • cone head costumes6K/yr

Reviews and returns

What reviews say buyers love and hate about Coneheads Costume

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Size-Overall”
50%of negative reviews mention “Size-Overall”
6.2%of orders come back
“The cone was just much smaller than expected”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Coneheads Costume questions

Answered from the same tracked data.