Comfort

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -45.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-45.3%

Conversion, latest week

0.1%

Market size, estimated

$34Ka year

Peak month

December3.8× the quietest month

Top search term

comfrt899K searches a year

Listings sell for $28.54 on average, from $8.37 to $97.70. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $28.54 that is $0 to $3K a year per listing.

Average price

$28.54inside the $15 to $100 sweet spot

Price range

$8.37–$97.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

8.1%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #124 within Fashion Hoodies & Sweatshirts. It carries 10,123 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#124in Fashion Hoodies & Sweatshirts

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

10,123per listing

Listings tracked

71

24 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

24

Successful launches

5Amazon's first-year sales bar

Average brand age

32 months