columbia ski jacket women
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Competition
Great28%top-5 click share — an open shelf
Avg price
Good$130.04avg listing price — sweet spot $15–$100
Review moat
Good1,328.04avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad90%top-5 brand share — brand-locked demand
Price range
Bad$38.00–$319.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$0$0/yr · 103K searches
Growth
Bad-92.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Returns
Bad22.3%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, columbia ski jacket women is a $0/yr Amazon United States market (103K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 27/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
columbia ski jacket women market data
- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- $13K–$33K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #180
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 61%
- Out of stock
- 14.8%
- Avg brand age
- 48 months
- Avg seller age
- 157 days
Competition & brand share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
14 rising
Sellers
75
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
28%
Top 20: 63%
Open market
8%
- Columbia61%
- The North Face20%
- Skieer4%
- TACVASEN3%
- 33,000ft2%
- Wantdo2%
- Open — no brand owns it (8 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -92.8% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 37.3×
Top columbia ski jacket women search terms
- columbia snow jacket women13K/yr
- north face ski jacket womens15K/yr
- columbia womens ski jacket9K/yr
- womens ski jacket columbia8K/yr
- northface ski jacket womens8K/yr
- belted ski jacket women5K/yr
- artix snow jackets for women5K/yr
- ski jacket women columbia6K/yr
- patagonia ski jacket women3K/yr
- womens columbia ski jacket7K/yr
Top columbia ski jacket women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
The North Face Womens Freedom Insulated Jacket (Standard & Plus Size) - Waterproof Winter Coat Ski & Snowboard Features TNF Black-NPF Medium
The North Face$271.524.5★11 rev
Columbia Womens Tipton Peak IV Insulated Jacket Rich Wine/Eraser Pink Large
Columbia$96.674.7★30 rev
Columbia Womens Bugaboo III Fleece Interchange Jacket Crushed Blue 1X
Columbia$130.634.5★197 rev
Columbia Womens Snowy Summit Insulated Jacket Cirrus Grey/Tradewinds Grey/White Dbby Large
Columbia$121.914.3★82 rev
Columbia Womens Peak To Park II Insulated Hooded Jacket Tradewinds Grey Gunmetal X-Large
Columbia$81.704.6★235 rev
Newest
by launch date
Spyder Womens Quilted Jacket - Wind Water Resistant Insulated Winter Coats Quilted Ski Jacket with Hood and Zippered Pockets Size Large White
Spyder$75.43158 rev
Columbia Womens Tipton Peak IV Insulated Jacket Rich Wine/Eraser Pink Large
Columbia$96.6730 rev
Columbia Womens Bugaboo III Fleece Interchange Jacket Crushed Blue 1X
Columbia$130.63197 rev
Columbia Womens Snowy Summit Insulated Jacket Everblue Dobby X-Small
Columbia$118.3782 rev
Columbia Womens Ava Alpine II Insulated Jacket Sea Salt/Cirrus Grey Large
Columbia$126.06117 rev
Trending
90-day click momentumColumbia Womens Bugaboo III Fleece Interchange Jacket Crushed Blue 1X
Columbia$130.634.5★
Columbia Womens Whirlibird V Interchange Jacket Rich Wine Cross Dye Small
Columbia$160.344.7★
Columbia Womens Peak To Park II Insulated Hooded Jacket Tradewinds Grey Gunmetal X-Large
Columbia$81.704.6★
TACVASEN Womens Winter Coats Waterproof Ski Jacket Warm Snow Coat Hooded Fleece Jackets Raincoat Black M
TACVASEN$54.114.6★
Columbia Womens Lillian Ridge Insulated Jacket Black Large
Columbia$57.144.6★
What buyers say about columbia ski jacket women
What buyers praise and complain about, mined from review topics.What buyers love
“Toasty warm”
“Fits perfectly”
“I can already see it is a very high quality coat”
“warm, works for all weather”
“Great investment”
“and additional pockets”
“waterproof”
“The color is nice”
“comfortable”
“lightweight”
What buyers complain about
“Seems to run a tad small”
“it had no shape to it”
“Cheap”
“This was literally a used Jacket without a tag and stained and smelled”
“not for $350 plus tax no way”
“Lack of pockets for hands”
“Im pretty thin”
“Came so wrinkled it cant be worn”
“The zipper for the pocket broke on the first time worn”
Top return reasons
Common questions
- Is columbia ski jacket women profitable to sell on Amazon United States?
- The niche generates $0/yr across 57 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -92.8%. Flapen's verdict: Skip it (27/100).
- How competitive is the columbia ski jacket women niche?
- 14 brands and 75 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in columbia ski jacket women?
- Top complaints mined from reviews: Size-Overall, Shape/Style, Quality-Overall. The return rate is 22.3% — above our launch gate.
- When does demand for columbia ski jacket women peak?
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 37.3× the quietest.
- What does it cost to enter the columbia ski jacket women niche?
- Listings span $38.00–$319.05; the average listing price is $130.04 (sweet spot $15–$100). The average incumbent carries 1,328 reviews — the moat a new listing must climb.