columbia polo shirts for men
Worth a lookShows a fragmented shelf (top 5 take 15% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible15%top-5 click share — an open shelf
Avg price
Incredible$24.41avg listing price — sweet spot $15–$100
Brand share
Great41%top-5 brand share — no brand owns this niche
Price range
Great$8.70–$61.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+73.5%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,470.31avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.1%return rate — above 5% kills the launch gate
Market size
Bad$57K$57K/yr · 281K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, columbia polo shirts for men is a $57K/yr Amazon United States market (281K searches/yr). The top 5 brands hold 41% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 56/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
columbia polo shirts for men market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $61K–$73K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #173
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 83%
- Out of stock
- 3.1%
- Avg brand age
- 40 months
- Avg seller age
- 141 days
Competition & brand share
Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.Brands
53 rising
Sellers
133
Top-5 brand share
41%
Top 20: 79%
Top-5 click share
15%
Top 20: 33%
Open market
55%
- Columbia20%
- Under Armour7%
- ZITY5%
- Amazon Essentials5%
- Obla4%
- CQR4%
Demand & seasonality
Weekly Amazon search volume, last 100 weeks — +73.5% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 3.1×
Top columbia polo shirts for men search terms
- columbia polo shirts for men69K/yr
- mens golf polos dry fit21K/yr
- xlt polo shirts for men tall23K/yr
- polo shirt with pocket17K/yr
- golf shirt mens14K/yr
- 5xl polo shirts for men big and tall19K/yr
- mens pocket polo shirts short sleeve14K/yr
- mens polo shirt with pocket14K/yr
- cotton collared shirts for men11K/yr
- polo golf11K/yr
Top columbia polo shirts for men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Columbia Mens Utilizer Short Sleeve Polo Black Large
Columbia$32.664.7★1,394 rev
Obla Mens Golf Polo Shirts Short Sleeve Dry Fit Performance Moisture Wicking Casual Print Collared Golf Shirts for Men(White Colored Dots_L)
Obla$18.554.7★3,977 rev
Opna Golf Shirts for Mens Regular Big and Tall Size Golf Polos Dry Fit Shirts Short Sleeve (Black)
Opna$18.774.5★8,373 rev
Columbia Mens Silver Ridge Utility II Short Sleeve Black Large
Columbia$55.024.7★3 rev
TELALEO 5 Pack Mens Polo Shirts Quick Dry Short Sleeve Golf T Shirt Performance Moisture Wicking Casual Workout SetB L
TELALEO$35.744.5★6,354 rev
Newest
by launch date
ASYJUMPD Mens Polo Shirts Short Sleeve Casual Classic Summer Cotton Shirts for Men Collared Golf Shirts with Pocket Navy Blue Large
ASYJUMPD$14.6555 rev
LINENNMAIN Mens Short Sleeve Polo Shirts Collared Business Casual Polo T Shirts with Pocket Heather Light Blue
LINENNMAIN$19.6048 rev
Columbia Mens Silver Ridge Utility II Short Sleeve Black Large
Columbia$55.023 rev
Columbia Mens Tech Trail Utility Polo Everblue X-Large
Columbia$38.75108 rev
Idtswch Mens Big and Tall Polo Shirts UPF 50+ Casual Work Quick Dry Short Sleeve Collared Golf Shirt Black
Idtswch$21.22408 rev
Trending
90-day click momentumColumbia Mens Silver Ridge Utility II Short Sleeve Black Large
Columbia$55.024.7★
ASYJUMPD Mens Polo Shirts Short Sleeve Casual Classic Summer Cotton Shirts for Men Collared Golf Shirts with Pocket Navy Blue Large
ASYJUMPD$14.654.7★
Columbia Mens Utilizer Polo dark mountain X-Large
Columbia$31.064.7★
LINENNMAIN Mens Short Sleeve Polo Shirts Collared Business Casual Polo T Shirts with Pocket Heather Light Blue
LINENNMAIN$19.604.3★
QOSOQ Mens Polo Shirts Short Sleeve Golf Polo T Shirt Lightweight Casual Button Down Shirts Summer Collared with Pocket Navy Blue
QOSOQ$26.624.1★
What buyers say about columbia polo shirts for men
What buyers praise and complain about, mined from review topics.What buyers love
“Fits as expected”
“Quality Shirt”
“Excellent value”
“Very comfortable and breathable”
“lightweight material”
“The colors are perfect”
“Lightweight and breathable”
“soft to the touch”
“matches the product description accurately”
“It is breathable”
What buyers complain about
“Poor fit”
“Quality was very cheap”
“Color was off”
“Cheap material”
“Not as described”
“Not Wrinkle-Free”
“Sleeve is too short”
“somewhat expensive”
“This thing shrinks so bad”
“It left me feeling it would be less comfortable”
Top return reasons
Common questions
- Is columbia polo shirts for men profitable to sell on Amazon United States?
- The niche generates $57K/yr across 173 tracked products. 12 of 21 products launched in the last 360 days are still selling. 90-day search growth is +73.5%. Flapen's verdict: Worth a look (56/100).
- How competitive is the columbia polo shirts for men niche?
- 53 brands and 133 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 41% of demand.
- What do buyers complain about in columbia polo shirts for men?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 5.1% — above our launch gate.
- When does demand for columbia polo shirts for men peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 3.1× the quietest.
- What does it cost to enter the columbia polo shirts for men niche?
- Listings span $8.70–$61.87; the average listing price is $24.41 (sweet spot $15–$100). The average incumbent carries 3,470 reviews — the moat a new listing must climb.