Colorful Socks

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months

151K

Growth, 90 days vs prior 90

-5.4%

Conversion, latest week

2.5%

Market size, estimated

$59Ka year

Peak month

December2.6× the quietest month

Top search term

colored socks29K searches a year

Listings sell for $15.33 on average, from $4.98 to $32.01. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.33 that is $0 to $2K a year per listing.

Average price

$15.33inside the $15 to $100 sweet spot

Price range

$4.98–$32.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.7%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #9,908 within Socks & Hosiery. It carries 4,118 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#9,908in Socks & Hosiery

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

4,118per listing

Listings tracked

83

14 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

5Amazon's first-year sales bar

Average brand age

43 months