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Colored Glasses

Fail

Shoppers spend an estimated $35K a year here, so Colored Glasses is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$35K/yr149K searches / yr
90-day growth
+31.7%search demand this quarter
Competition
39%top-5 click share · 26 brands · 31 sellers

Flapen Score

Colored Glasses against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Colored Glasses is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Colored Glasses market on Amazon at a glance

Shoppers on Amazon United States searched for Colored Glasses 149K times last year and spent an estimated $35K. The top 5 brands take 67% of clicks. Demand peaks in May–Jun. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +31.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
149K
Growth, 90 days vs prior 90
+31.7%
Conversion, latest week
1.6%
Market size, estimated
$35Ka year
Peak month
June2.2× the quietest month
Top search term
colored sunglasses33K searches a year

02 · Price

A sale here is worth $15.02.

Listings sell for $15.02 on average, from $8.19 to $27.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.02 that is $0 to $2K a year per listing.

Average price
$15.02inside the $15 to $100 sweet spot
Price range
$8.19–$27.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #1,359 within Sunglasses & Eyewear Accessories. It carries 1,808 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#1,359in Sunglasses & Eyewear Accessories
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
1,808per listing
Listings tracked
49

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
44 months

Products

Top Colored Glasses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

26 falling

Sellers

31

Top-5 brand share

67%

Top 20: 96%

Top-5 click share

39%

Top 20: 78%

Open market

27%

  • Brand 124%
  • Brand 218%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Colored Glasses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.2×

Search terms

Top Colored Glasses search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • colored sunglasses33K/yr
  • colorful sunglasses31K/yr
  • colored glasses29K/yr
  • colorful glasses15K/yr
  • colored sunglasses for women12K/yr
  • color sunglasses6K/yr
  • color glasses9K/yr
  • color sunglasses for women6K/yr
  • colored sunglasses bulk3K/yr
  • gafas colores4K/yr

Reviews and returns

What reviews say buyers love and hate about Colored Glasses

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Quality-Overall”
5.7%of orders come back
“Seems like a quality control issue”
A buyer, on “Quality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Colored Glasses questions

Answered from the same tracked data.