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Colorado Sweatshirt

Fail

Shoppers spend an estimated $27K a year here, so Colorado Sweatshirt is a Fail.

Flapen Score
37
37 / 100
Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 45
Market size
$27K/yr62K searches / yr
90-day growth
-25.9%search demand this quarter
Competition
64%top-5 click share · 14 brands · 9 sellers

Flapen Score

Colorado Sweatshirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Colorado Sweatshirt is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Colorado Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Colorado Sweatshirt 62K times last year and spent an estimated $27K. The top 5 brands take 72% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
62K
Growth, 90 days vs prior 90
-25.9%
Conversion, latest week
1.6%
Market size, estimated
$27Ka year
Peak month
December5.7× the quietest month
Top search term
colorado sweatshirt27K searches a year

02 · Price

A sale here is worth $27.28.

Listings sell for $27.28 on average, from $15.01 to $34.99. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $27.28 that is $0 to $3K a year per listing.

Average price
$27.28inside the $15 to $100 sweet spot
Price range
$15.01–$34.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #50,889 within Hoodies. It carries 93 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
63%
Out of stock, average day
2.6%
Average rank
#50,889in Hoodies
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
93per listing
Listings tracked
19

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Colorado Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

9

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

22%

  • Brand 134%
  • Brand 213%
  • Brand 311%
  • Brand 48%
  • Brand 56%
  • Brand 66%

Demand

Colorado Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.7×

Search terms

Top Colorado Sweatshirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • colorado sweatshirt27K/yr
  • colorado hoodie17K/yr
  • colorado sweatshirt women14K/yr
  • colorado hoodies for women2K/yr
  • colorado hoodies for men3K/yr

Reviews and returns

What reviews say buyers love and hate about Colorado Sweatshirt

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Comfort-Overall”
33%of negative reviews mention “Size-Overall”
4.5%of orders come back
“Runs a little big”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Colorado Sweatshirt questions

Answered from the same tracked data.