Cocktail Ring

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-11.3%

Conversion, latest week

0.3%

Market size, estimated

$62Ka year

Peak month

December1.7× the quietest month

Top search term

birthstone rings for women508K searches a year

Listings sell for $17.01 on average, from $6.22 to $99.69. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $17.01 that is $0 to $2K a year per listing.

Average price

$17.01inside the $15 to $100 sweet spot

Price range

$6.22–$99.69

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

6.1%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #623 within Rings. It carries 643 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

97%

Out of stock, average day

3.7%

Average rank

#623in Rings

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

643per listing

Listings tracked

70

18 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

3Amazon's first-year sales bar

Average brand age

42 months