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Coach Tabby

Fail

The top 5 brands take 100% of clicks, so Coach Tabby is a Fail.

Flapen Score
37
37 / 100
Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 45
Market size
$899K/yr894K searches / yr
90-day growth
-33.1%search demand this quarter
Competition
24%top-5 click share · 4 brands · 7 sellers

Flapen Score

Coach Tabby against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Coach Tabby is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coach Tabby market on Amazon at a glance

Shoppers on Amazon United States searched for Coach Tabby 894K times last year and spent an estimated $899K. All 4 brands take every click. Demand peaks in Jan–Feb–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 894K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $899K a year.

Searches, last 12 months
894K
Growth, 90 days vs prior 90
-33.1%
Conversion, latest week
0.3%
Market size, estimated
$899Ka year
Peak month
January2.4× the quietest month
Top search term
coach tabby532K searches a year

02 · Price

A sale here is worth $372.38.

Listings sell for $372.38 on average, from $58.10 to $952.39. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $372.38 that is $0 to $37K a year per listing.

Average price
$372.38above the $15 to $100 sweet spot
Price range
$58.10–$952.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$37K
Returns
11.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

29% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.4% of listings are out of stock. The average listing ranks #3,175 within Shoulder Bags. It carries 325 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
29%
Prime listings
100%
Out of stock, average day
18.4%
Average rank
#3,175in Shoulder Bags
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
325per listing
Listings tracked
84

04 · Newcomers

12 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
12Amazon's first-year sales bar
Average brand age
29 months

Products

Top Coach Tabby products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

4 rising

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

24%

Top 20: 63%

Open market

0%

  • Brand 199%
  • Brand 20%
  • Brand 30%
  • Brand 40%

Demand

Coach Tabby search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Coach Tabby search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coach tabby532K/yr
  • coach tabby 26164K/yr
  • coach tabby 2074K/yr
  • coach tabby bag45K/yr
  • coach soft tabby36K/yr
  • coach tabby shoulder bag25K/yr
  • coach pillow tabby8K/yr
  • coach soft tabby shoulder bag9K/yr
  • coach pillow tabby bag508/yr

Reviews and returns

What reviews say buyers love and hate about Coach Tabby

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Leather Quality”
30%of negative reviews mention “Size-Overall”
11.1%of orders come back
“This bag was too small for my needs”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Coach Tabby questions

Answered from the same tracked data.