Coach Laptop Bag

Shoppers searched for this 744K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $309K a year.

Searches, last 12 months

744K

Growth, 90 days vs prior 90

-1.8%

Conversion, latest week

0.2%

Market size, estimated

$309Ka year

Peak month

December2.3× the quietest month

Top search term

pink coach bag178K searches a year

Listings sell for $207.86 on average, from $7.14 to $576.50. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $207.86 that is $0 to $21K a year per listing.

Average price

$207.86above the $15 to $100 sweet spot

Price range

$7.14–$576.50

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$21K

Returns

5.7%of orders · Amazon United States median 2.1%

43% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 16.1% of listings are out of stock. The average listing ranks #2,526 within Crossbody Bags. It carries 592 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

99%

Out of stock, average day

16.1%

Average rank

#2,526in Crossbody Bags

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

592per listing

Listings tracked

161

50 products launched here in the last 12 months. 42 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

50

Successful launches

42Amazon's first-year sales bar

Average brand age

32 months