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Clogs for Women

Fail

An estimated 11.7% of orders come back, so Clogs for Women is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$2.7M/yr19.4M searches / yr
90-day growth
-12.9%search demand this quarter
Competition
49%top-5 click share · 14 brands · 67 sellers

Flapen Score

Clogs for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Clogs for Women is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clogs for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Clogs for Women 19.4M times last year and spent an estimated $2.7M. The top 5 brands take 77% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 19.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.7M a year.

Searches, last 12 months
19.4M
Growth, 90 days vs prior 90
-12.9%
Conversion, latest week
0.3%
Market size, estimated
$2.7Ma year
Peak month
October4.5× the quietest month
Top search term
birkenstock men1.4M searches a year

02 · Price

A sale here is worth $40.40.

Listings sell for $40.40 on average, from $14.92 to $156.74. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At $40.40 that is $101K to $121K a year per listing.

Average price
$40.40inside the $15 to $100 sweet spot
Price range
$14.92–$156.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
2,500–3,000
Revenue per listing a year
$101K–$121K
Returns
11.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #405 within Shoes. It carries 17,177 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
97%
Out of stock, average day
2.8%
Average rank
#405in Shoes
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
17,177per listing
Listings tracked
34

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
44 months

Products

Top Clogs for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

67

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

49%

Top 20: 83%

Open market

18%

  • Brand 128%
  • Brand 224%
  • Brand 314%
  • Brand 46%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (8 brands, 18%)

Demand

Clogs for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800K600KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.5×

Search terms

Top Clogs for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • birkenstock men1.4M/yr
  • clogs for women3.4M/yr
  • clogs3.7M/yr
  • birkenstock clogs2.8M/yr
  • birkenstock sandals men1.1M/yr
  • womens clogs1.7M/yr
  • womens mules & clogs682K/yr
  • mens birkenstock sandals371K/yr
  • birkenstock clogs women1.5M/yr
  • birkenstocks men252K/yr

Reviews and returns

What reviews say buyers love and hate about Clogs for Women

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Comfort-Overall”
24%of negative reviews mention “Size-Overall”
11.7%of orders come back
“Ran small”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Clogs for Women questions

Answered from the same tracked data.