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cleveland browns beanie

Skip it

Soft demand (-72.8% this quarter) — this niche doesn't clear our bar today.

Market size 7Growth 0Conversion 76Competition 15Returns 28Price range 67Avg price 87Brand share 0Review moat 83Quality gap 48

Avg price

Great$19.89

avg listing price — sweet spot $15–$100

Review moat

Great343.86

avg incumbent reviews — the moat a new listing must climb

Conversion

Great7.1%

search→purchase rate — share of searches ending in a sale

Price range

Good$7.19–$30.52

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.8%

return rate — above 5% kills the launch gate

Competition

Bad82%

top-5 click share — a locked-up shelf

Market size

Bad$27K

$27K/yr · 19K searches

Growth

Bad-72.8%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, cleveland browns beanie is a $27K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 30/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

cleveland browns beanie market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$15K–$20K
units × avg price
Conversion rate
7.1%
Avg BSR
#360
Page quality
0%
Prime
71%
Sponsored
57%
Out of stock
24.4%
Avg brand age
43 months
Avg seller age
149 days

Competition & brand share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 rising

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

0%

  • JZYEGSW29%
  • Zihogrc21%
  • New Era21%
  • For Bare Feet10%
  • MIXNUS9%
  • Xtreme Apparrel9%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 96 weeks — -72.8% search growth over the last 90 days.
2K2KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 68.1×

Top cleveland browns beanie search terms

  • cleveland browns beanie8K/yr
  • browns beanie5K/yr
  • cleveland browns winter hat5K/yr
All search terms

Top cleveland browns beanie products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$5K30%$8K40%$11K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

What buyers say about cleveland browns beanie

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product50%

“Exactly what I ordered”

Soft Feel13%

“Very soft and comfortable”

Quality-Overall13%

“The quality is awesome”

Comfort-Overall13%

“comfortable”

Value For Money13%

“very much worth every dollar”

What buyers complain about

Size-Overall100%

“Did not fit my dads big head”

Top return reasons

Size-Overall75%
Color25%

Common questions

Is cleveland browns beanie profitable to sell on Amazon United States?
The niche generates $27K/yr across 7 tracked products. 90-day search growth is -72.8%. Flapen's verdict: Skip it (30/100).
How competitive is the cleveland browns beanie niche?
6 brands and 9 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in cleveland browns beanie?
Top complaints mined from reviews: Size-Overall. The return rate is 4.8%.
When does demand for cleveland browns beanie peak?
Demand peaks in Nov–Dec; the busiest month runs 68.1× the quietest.
What does it cost to enter the cleveland browns beanie niche?
Listings span $7.19–$30.52; the average listing price is $19.89 (sweet spot $15–$100). The average incumbent carries 344 reviews — the moat a new listing must climb.