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Christmas Suit

Fail

An estimated 23.2% of orders come back, so Christmas Suit is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$57K/yr998K searches / yr
90-day growth
-12.0%search demand this quarter
Competition
32%top-5 click share · 29 brands · 30 sellers

Flapen Score

Christmas Suit against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Christmas Suit is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Christmas Suit market on Amazon at a glance

Shoppers on Amazon United States searched for Christmas Suit 998K times last year and spent an estimated $57K. The top 5 brands take 65% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 998K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
998K
Growth, 90 days vs prior 90
-12.0%
Conversion, latest week
0.1%
Market size, estimated
$57Ka year
Peak month
December319.3× the quietest month
Top search term
christmas suit124K searches a year

02 · Price

A sale here is worth $51.74.

Listings sell for $51.74 on average, from $17.17 to $98.97. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $51.74 that is $0 to $5K a year per listing.

Average price
$51.74inside the $15 to $100 sweet spot
Price range
$17.17–$98.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
23.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 18.8% of listings are out of stock. The average listing ranks #7,693 within Suits & Sport Coats. It carries 989 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
86%
Out of stock, average day
18.8%
Average rank
#7,693in Suits & Sport Coats
Average rating
4.07 starsAmazon United States average 4.42 stars
Average reviews
989per listing
Listings tracked
66

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Christmas Suit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

29 rising

Sellers

30

Top-5 brand share

65%

Top 20: 94%

Top-5 click share

32%

Top 20: 64%

Open market

31%

  • Brand 120%
  • Brand 219%
  • Brand 314%
  • Brand 46%
  • Brand 56%
  • Brand 64%

Demand

Christmas Suit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 319.3×

Search terms

Top Christmas Suit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • christmas suit124K/yr
  • christmas suit for men155K/yr
  • christmas jacket63K/yr
  • christmas jacket for men80K/yr
  • mens christmas suit75K/yr
  • christmas blazer men98K/yr
  • christmas suits for men35K/yr
  • christmas blazer100K/yr
  • mens christmas suits18K/yr
  • christmas suits25K/yr

Reviews and returns

What reviews say buyers love and hate about Christmas Suit

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Size-Overall”
18%of negative reviews mention “Size-Overall”
23.2%of orders come back
“Sizing is terrible”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Christmas Suit questions

Answered from the same tracked data.