Christmas Socks

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -43.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $865K a year.

Searches, last 12 months

3.0M

Growth, 90 days vs prior 90

-43.2%

Conversion, latest week

2.3%

Market size, estimated

$865Ka year

Peak month

December375.0× the quietest month

Top search term

christmas socks1.2M searches a year

Listings sell for $12.61 on average, from $5.55 to $30.55. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 750 to 1,000 of them. At $12.61 that is $9K to $13K a year per listing.

Average price

$12.61under the $15 to $100 sweet spot

Price range

$5.55–$30.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

750–1,000

Revenue per listing a year

$9K–$13K

Returns

1.4%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #43,917 within Socks & Hosiery. It carries 1,717 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

97%

Out of stock, average day

10.3%

Average rank

#43,917in Socks & Hosiery

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

1,717per listing

Listings tracked

39

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months