Christmas Shoes

Shoppers searched for this 644K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months

644K

Growth, 90 days vs prior 90

-11.8%

Conversion, latest week

0.3%

Market size, estimated

$86Ka year

Peak month

December115.9× the quietest month

Top search term

christmas shoes150K searches a year

Listings sell for $39.36 on average, from $9.08 to $92.46. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $39.36 that is $0 to $4K a year per listing.

Average price

$39.36inside the $15 to $100 sweet spot

Price range

$9.08–$92.46

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

10.6%of orders · Amazon United States median 2.1%

57% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 25.9% of listings are out of stock. The average listing ranks #2,188 within Shoes. It carries 2,627 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

93%

Out of stock, average day

25.9%

Average rank

#2,188in Shoes

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

2,627per listing

Listings tracked

91

17 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months