Christmas Purse

Shoppers searched for this 540K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +102.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months

540K

Growth, 90 days vs prior 90

+102.3%

Conversion, latest week

0.5%

Market size, estimated

$71Ka year

Top search term

christmas purse199K searches a year

Listings sell for $24.64 on average, from $5.88 to $86.76. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $24.64 that is $0 to $2K a year per listing.

Average price

$24.64inside the $15 to $100 sweet spot

Price range

$5.88–$86.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

8.1%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #25,982 within Crossbody Bags. It carries 1,036 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

72%

Out of stock, average day

11.3%

Average rank

#25,982in Crossbody Bags

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

1,036per listing

Listings tracked

65

26 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

26

Successful launches

4Amazon's first-year sales bar

Average brand age

30 months