Christmas Pins

Shoppers searched for this 578K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months

578K

Growth, 90 days vs prior 90

+10.4%

Conversion, latest week

2.9%

Market size, estimated

$176Ka year

Peak month

December82.3× the quietest month

Top search term

christmas pins114K searches a year

Listings sell for $10.48 on average, from $3.78 to $25.26. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $10.48 that is $1K to $3K a year per listing.

Average price

$10.48under the $15 to $100 sweet spot

Price range

$3.78–$25.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.5%of orders · Amazon United States median 2.1%

51% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #42,413 within Brooches & Pins. It carries 154 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

51%

Prime listings

97%

Out of stock, average day

12.4%

Average rank

#42,413in Brooches & Pins

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

154per listing

Listings tracked

70

33 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

33

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months