Christmas Pajamas Men

Shoppers searched for this 911K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $265K a year.

Searches, last 12 months

911K

Growth, 90 days vs prior 90

+1.7%

Conversion, latest week

1.1%

Market size, estimated

$265Ka year

Peak month

December520.7× the quietest month

Top search term

hanes pajamas for men28K searches a year

Listings sell for $26.98 on average, from $9.71 to $44.78. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $26.98 that is $0 to $3K a year per listing.

Average price

$26.98inside the $15 to $100 sweet spot

Price range

$9.71–$44.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

6.2%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #384 within Sleep & Lounge. It carries 4,206 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

14.3%

Average rank

#384in Sleep & Lounge

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

4,206per listing

Listings tracked

80

18 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

9Amazon's first-year sales bar

Average brand age

38 months