Christmas Keychain

Shoppers searched for this 208K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

208K

Growth, 90 days vs prior 90

+27.4%

Conversion, latest week

1.1%

Market size, estimated

$20Ka year

Peak month

December72.1× the quietest month

Top search term

christmas keychain56K searches a year

Listings sell for $8.89 on average, from $2.84 to $20.75. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $8.89 that is $0 to $889 a year per listing.

Average price

$8.89under the $15 to $100 sweet spot

Price range

$2.84–$20.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$889

Returns

2.8%of orders · Amazon United States median 2.1%

33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.9% of listings are out of stock. The average listing ranks #71,695 within Keyrings, Keychains & Charms. It carries 22 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

33%

Prime listings

100%

Out of stock, average day

15.9%

Average rank

#71,695in Keyrings, Keychains & Charms

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

22per listing

Listings tracked

40

27 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

27

Successful launches

0Amazon's first-year sales bar

Average brand age

23 months