Christmas in July Shirt

Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months

206K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

1.3%

Market size, estimated

$43Ka year

Top search term

christmas in july shirt74K searches a year

Listings sell for $16.22 on average, from $7.69 to $41.60. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $16.22 that is $0 to $2K a year per listing.

Average price

$16.22inside the $15 to $100 sweet spot

Price range

$7.69–$41.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

7.5%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 24.0% of listings are out of stock. The average listing ranks #72,323 within Blouses & Button-Down Shirts. It carries 168 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

98%

Out of stock, average day

24.0%

Average rank

#72,323in Blouses & Button-Down Shirts

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

168per listing

Listings tracked

171

70 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

70

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months