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Cholo Glasses

Maybe

Products sell for $20.89 on average, inside the sweet spot. But the top 5 brands take 92% of clicks, so Cholo Glasses is a Maybe.

Flapen Score
58
58 / 100
Top 8% of 16,930 Clothing, Shoes & Jewelry niches · +13 vs the category median of 45
Market size
$717K/yr751K searches / yr
90-day growth
+29.3%search demand this quarter
Competition
33%top-5 click share · 13 brands · 28 sellers

Flapen Score

Cholo Glasses against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Cholo Glasses is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cholo Glasses market on Amazon at a glance

Shoppers on Amazon United States searched for Cholo Glasses 751K times last year and spent an estimated $717K. The top 5 brands take 92% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 751K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +29.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $717K a year.

Searches, last 12 months
751K
Growth, 90 days vs prior 90
+29.3%
Conversion, latest week
4.6%
Market size, estimated
$717Ka year
Peak month
July1.9× the quietest month
Top search term
locs sunglasses for men358K searches a year

02 · Price

A sale here is worth $20.89.

Listings sell for $20.89 on average, from $8.40 to $400.93. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $20.89 that is $16K to $21K a year per listing.

Average price
$20.89inside the $15 to $100 sweet spot
Price range
$8.40–$400.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
750–1,000
Revenue per listing a year
$16K–$21K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

52% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #752 within Sunglasses & Eyewear Accessories. It carries 1,316 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
52%
Prime listings
94%
Out of stock, average day
0.9%
Average rank
#752in Sunglasses & Eyewear Accessories
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
1,316per listing
Listings tracked
54

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
55 months

Products

Top Cholo Glasses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

13 rising

Sellers

28

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

33%

Top 20: 70%

Open market

6%

  • Brand 159%
  • Brand 221%
  • Brand 37%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (7 brands, 6%)

Demand

Cholo Glasses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.9×

Search terms

Top Cholo Glasses search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • locs sunglasses for men358K/yr
  • locs sunglasses175K/yr
  • locs glasses39K/yr
  • locs sunglasses for women25K/yr
  • loc sunglasses for men22K/yr
  • mens locs sunglasses14K/yr
  • loks glasses for men14K/yr
  • locos sunglasses for men13K/yr
  • lentes locs11K/yr
  • cholo sunglasses11K/yr

Reviews and returns

What reviews say buyers love and hate about Cholo Glasses

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Durability”
2.4%of orders come back
“Broke within a week”
A buyer, on “Durability”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Cholo Glasses questions

Answered from the same tracked data.