Childrens Coats

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -83.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

76K

Growth, 90 days vs prior 90

-83.9%

Conversion, latest week

2.8%

Market size, estimated

$58Ka year

Peak month

November34.0× the quietest month

Top search term

childrens coats19K searches a year

Listings sell for $27.20 on average, from $6.74 to $53.00. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $27.20 that is $0 to $3K a year per listing.

Average price

$27.20inside the $15 to $100 sweet spot

Price range

$6.74–$53.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

12.0%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #4,215 within Jackets & Coats. It carries 483 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

87%

Out of stock, average day

14.4%

Average rank

#4,215in Jackets & Coats

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

483per listing

Listings tracked

15

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months