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chiefs crocs charms

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 4Growth 42Conversion 33Competition 42Returns 32Price range 77Avg price 95Brand share 0Review moat 56Quality gap 37

Avg price

Incredible$25.16

avg listing price — sweet spot $15–$100

Price range

Great$7.66–$40.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,262.6

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+13.4%

90-day search growth — must beat 0% to launch

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.4%

return rate — above 5% kills the launch gate

Market size

Bad$15K

$15K/yr · 23K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, chiefs crocs charms is a $15K/yr Amazon United States market (23K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 35/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

chiefs crocs charms market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$13K–$19K
units × avg price
Conversion rate
2.6%
Avg BSR
#316
Page quality
0%
Prime
90%
Sponsored
65%
Out of stock
22.5%
Avg brand age
51 months
Avg seller age
134 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

4 falling

Sellers

31

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

0%

  • FOCO56%
  • Crocs37%
  • Lokai4%
  • BGCYGG3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +13.4% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 9.2×

Top chiefs crocs charms search terms

  • chiefs crocs7K/yr
  • kansas city chiefs crocs5K/yr
  • chiefs croc charms5K/yr
  • kansas city chiefs croc charms2K/yr
  • chiefs jibbitz1K/yr
  • chiefs crocs charms666/yr
  • kc chiefs croc charms1K/yr
  • chiefs jibbitz for crocs713/yr
All search terms

Top chiefs crocs charms products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$74310%$1K15%$2K20%$3K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about chiefs crocs charms

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall50%

“Comfortable shoes”

Quality-Overall50%

“Nice well made crocs”

What buyers complain about

Durability100%

“The 2nd day the shoe broke”

Top return reasons

Size-Overall63%
Advertised Vs Actual Product13%
Add-Ons/Attachments4%
Width4%
Comfort-Overall4%
Length4%
Feet Fit4%
Quality-Overall4%
Grip4%
Connectivity-Overall2%

Common questions

Is chiefs crocs charms profitable to sell on Amazon United States?
The niche generates $15K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +13.4%. Flapen's verdict: Skip it (35/100).
How competitive is the chiefs crocs charms niche?
4 brands and 31 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in chiefs crocs charms?
Top complaints mined from reviews: Durability. The return rate is 4.4%.
When does demand for chiefs crocs charms peak?
Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 9.2× the quietest.
What does it cost to enter the chiefs crocs charms niche?
Listings span $7.66–$40.94; the average listing price is $25.16 (sweet spot $15–$100). The average incumbent carries 1,263 reviews — the moat a new listing must climb.